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Viral Marketing Tips
Viral marketing is a concept used to pass on a marketing message to others, while creating a potentially exponential growth in the message's visibility.
There are several ways to apply this concept to promoting your website online, and the good news is most of these viral methods are absolutely free.
TIP #1
Email Signature
You'd be surprised how this simple, free marketing tool can work to your advantage. Unfortunately, most people do not maximize their exposure potential. Signatures can be an excellent viral method if used effectively.
As you probably know, most email programs will allow you to create a signature that can be attached to every message you send. Be sure to add the signature to all your outgoing emails and replies.
Include a catchy tagline and add a separator like a dotted or squiggly line between the email message and your signature. It helps set it off from the text and decreases the chances of it getting overlooked.
Keep the tagline short and sweet. Don't write a long paragraph because people won't take the time to read all that text. Here's an example of a good tagline:
Gifts Galore Shipped Right to Your Door...
www.giftsgaloreforyou.com
TIP #2
Write Articles and Allow Free Reprints
This is probably one of the most widely used and effective viral tools used online. Webmasters and site owners are always looking for content to enhance their sites, so why not give them what they want?
Write articles about topics you're interested in (preferably related to your site's content) and submit or trade articles with as many sites as you can. ArticleCity.com is one of the leading content providing websites that allows webmasters and others, to reprint their published articles.
Simply submit an article you've written to their site and if it's accepted, you'll quickly find your work of art in their directory.
Article City allows the authors to add an "About the Author" box to the end of each article submitted. This box includes a link back to the author's site and a short tagline about their website.
According to Article City's terms, every person that uses an article must publish it in its entirety and leave all links active and intact. This ensures you get the proper credit for your work.
Also, for any article you have written that's published on your own website, be sure to provide instructions for people that may want to reprint it. Either tell them to email you or explain how to properly publish your work.
Not only will writing bring in additional hits, but it will also help you build credibility!
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